I saw this attention-grabbing ad on the newspaper yesterday so I visited their site to find out more about them. Apparently, 52 Degrees is a local concept store created in collaboration with AL-WATAN Media Group located in Al Tilal Complex and it should be opening October 2010. The concept of the store (or from what I understood) is to nurture top-notch Kuwaiti talents, and have a place where you can taste art, fashion and food all at once under one roof. That should be something to look forward to.
Everyone who knows me, knows that I have a soft spot for bag charms. They're fun, cute, and add a dose of irresistible character to your plain handbag. So when I got the news about Miu Miu paying tribute to the Middle Eastern culture by presenting an exclusive playful yet multifunctional accessories in luxurious precious skin, I got excited intrigued. The round-shaped charms has the Arabic alphabet, each piece presenting a letter design with metallic hues and vibrant colors. They're cute, nothing groundbreaking. I'm not sure if these bags charms would step up my bag charms game, but I guess it depends on their price tag and how "exclusively" exclusive they are. Maybe they'll grow on me? I don't know... What do you think? The charms should be available exclusively in Miu Miu Boutiques throughout our region.
Comments
Hmm.. I'm not quite sure.. probably it's a way to get people's attentions on press ads? Or maybe that they'll help nurture your label and who knows, maybe one days you'll be able to show your brand on the runways in NYC? could be...